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Crearán comercializadora colombiana de gallinas criollas - Watt Industria Avicola

Crearán comercializadora colombiana de gallinas criollas

La empresa, constituida por Avícola Santander y Sabor Kriollo, tratará de formalizar este negocio tradicional

“3.8 millones de gallinas reproductoras que acaban su ciclo
productivo salen cada año de las empresas avícolas a las ollas de los hogares
colombianos, para ser consumidos principalmente en los sancochos (sopa
tradicional)”, según publicó recientemente el diario económico Portafolio. El
objetivo es crear una nueva empresa dedicada a la compra sacrificio y
comercialización de este producto de alta demanda. Sin precisar el nombre de la
nueva unidad de negocios, el medio de comunicación acota que “el producto se
venderá vivo o ya procesado para consumo. El negocio lo cerraron las dos
empresas durante las festividades de fin de año. En las etapas de producción y
comercio de la gallina procesada hay empresas legalmente constituidas, al mismo
tiempo que se han detectado un alto número de plantas de sacrificio que lo
hacen informalmente en varias ciudades del país”.

Estas
plantas de sacrificio informal son las que mueven la
mayor parte del llamado mercado de la gallina en este país andino. De acuerdo
con la Federación Nacional de Avicultores de Colombia (Fenavi) el mercado de la
gallina en Colombia es de unos 100,000 millones de pesos anuales (US$40.5 millones), que representa la venta de no menos de 26 millones de ponedoras
comerciales y 3.8 millones de reproductoras. La gallina de descarte, es decir,
aquel animal que cumplió su vida productiva, termina siendo un negocio para las
empresas avícolas cuando se deprimen los precios del huevo. Así, con la
operación comercial anunciada, se espera que las empresas comiencen a
intervenir, formalizando este mercado, de alta demanda en las plazas de
mercado, restaurantes y piqueteaderos de comida criolla.

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